Our Privacy Policy
Privacy notice
Effective Date: June, 2025
At Hiddn Marketing, your privacy is important to me. This Privacy Policy explains how I collect, use, store and protect your personal data in line with UK GDPR, PECR and other applicable data protection regulations. I am committed to safeguarding your information and being transparent about how I use it.
Who I am
Hiddn Marketing is the trading name of Simon Larkin FCIM, a Chartered Marketer and marketing consultant based in Southport, UK. I offer fractional CMO and strategic marketing services to clients across the UK and internationally.
If you have any questions about this policy or how your data is handled, you can contact me directly:
Email: hi@hiddnmarketing.com
What personal data I collect
Depending on your interaction with me, I may collect:
Identity Data: name, job title and organisation.
Contact Data: email address, phone number, business address.
Technical Data: IP address, browser type, cookies, and analytics data.
Marketing and Communications Data: preferences, feedback, and email engagement.
Business Information: project details, proposals, or company insights shared during our engagement.
How I collect your data
Data is collected when you:
Submit a contact form on the Hiddn Marketing website.
Email, message, or call me directly.
Connect with me on LinkedIn or other platforms.
Attend a consultation or discovery session.
Subscribe to updates or download content.
Engage in a contractual project or fractional CMO service.
How your data is used
I only process personal data when I have a clear, lawful basis for doing so. These include:
Providing and delivering contracted services.
Responding to your enquiries.
Sending relevant updates or content (only with consent).
Improving my website and marketing through analytics.
Fulfilling any legal or regulatory obligations.
I do not sell, rent, or trade your data. Your information is never shared with third parties unless required for delivering a contracted service (such as CRM integrations or email platforms) or by law.
Data storage and security
Your personal data is stored securely using encrypted systems and modern cloud-based tools aligned with GDPR standards. I regularly review access permissions, use strong authentication protocols, and implement cybersecurity best practices to reduce risk.
Data is only retained for as long as necessary for the purpose it was collected. You can request deletion at any time.
Your rights under GDPR
You have the right to:
Access the data I hold about you.
Request correction of inaccurate or outdated information.
Request erasure (right to be forgotten).
Object to or restrict certain processing.
Withdraw consent at any time (if processing is based on consent).
Lodge a complaint with the Information Commissioner’s Office (ICO).
To exercise any of your rights, please contact me using the details above.
Cookies and analytics
The Hiddn Marketing website uses cookies and analytics tools (such as Google Analytics 4) to track anonymous usage data and improve user experience. You will be asked to provide consent for cookies when visiting the site for the first time.
You can manage your preferences or delete cookies through your browser settings at any time.
Third-party services
From time to time, I may use third-party services to deliver email campaigns, analytics, or CRM integrations. These include platforms such as HubSpot, Mailchimp, Google Analytics, and Microsoft. Each provider has been vetted for GDPR compliance and data security.
Policy updates
This Privacy Policy may be updated occasionally to reflect changes in legislation or business practices. Any major changes will be communicated via the website.